Author(s): Burez, J.; Van den Poel, D.
Abstract: Customer churn is often a rare event in service industries, but of great interest and great value. Until recently, however, class imbalance has not received much attention in the context of data…Pp: 4626-4636Publication: Expert Systems with ApplicationsbrPublished: 2009Published date: April 1, 2009Vol: 36Issue: 3, Part 1DOI: 10.1016/j.eswa.2008.05.027URL: http://www.sciencedirect.com/science/article/pii/S0957417408002121Publication: Expert Systems with Applications